To keep your data clean, you must remove bad or outdated data from your customer files, database or CRM. This can be done by working with a vendor with updated…
Clean Up Your Mailing List & Increase Your Sales
Data hygiene is the process of removing bad list data from customer files. Data hygiene is essential in order to maintain high deliverability rates and a positive reputation. Email hygiene is the process of removing bad email accounts from your email files, which is essential in order to maintain high …
A Full-Service Database Provider is a Must for Businesses
Gone are the days when direct mail was the primary vehicle for B2B marketing. Today, technology has become more advanced and…
3 Solid Ways to Get Emails of Businesses
Emails are one of the most professional and personal ways to reach other businesses, consumers, and leads. That is why 86% of B2B professionals prefer to communicate over…
The Numbers are in for Email Marketing
47% of users open an email after reading its subject line. It is understandable as to why a subject line would be a considerable factor for folks opening an email. Mobile email apps…
IIT Alumni Help for Casual Workers, ‘Safai Dadas’
Help is pouring in for the ‘safai dadas’ and casual workers of IIT Kharagpur, all thanks to the alumni. The financial assistance…
List Enhancement — Why it Works
Many companies waste time and energy marketing to contacts who will never receive their messages or materials. Thousands of dollars are wasted every single year…
Step Up Your Email Marketing Game
Every business, marketing consultant and individual has their own toolbox of tips, tricks, and strategies to get more value from their email marketing efforts. While many…
Back to the Future of Direct Mail: Part 2
A Timeline of Direct Mail continued..
The 1990’s “The direct mail industry experienced explosive growth of the nonprofit sector in the United States — quadrupling in the…
Back to the Future of Direct Mail: Part 1
A Timeline of Direct Mail from then, to now. Direct Mail is Making a Comeback
Currently, the direct mail industry is worth approximately 44 billion dollars. Yes…
Keeping Dirty Data Out – Part 2
Data Cleansing | Remove existing bad data from your CRM or database software, and keep dirty data out. Data Cleansing
It is a daily effort for any business to keep…
Targeting Consumers Through Hobbies & Interests
Targeting consumers with physiographic selects will increase your ability to convert them into viable leads for your pipeline…
The REAL Power of Email Marketing
Why Email Marketing is NOT Dead
We see it all the time. Blog post headlines and twitter posts often read “Email is Extinct” or “The Slack Takeover”. This might be catchy…
The Key to Email Marketing Compliance
Maintain Your Digital Reputation
There is more to know than meets the eye when it comes to email marketing. Federal laws, sending reputation, data regulations and…
Don’t Waste A Cent, Segment.
Customer segmentation allows you to target a specific audience and tailor your message.
Optimize your marketing spend and segment your list.
Dividing the Audience…
Pro Email Marketing Tips
Following these few steps can ensure that the delivery of your email is successful. Ensure Deliverability
Every day an average 269 billion emails are sent and received…
Data Has An Expiration Date
Individuals often change their address, phone number, job, job title, and more. Ensure your database is up-to-date.
Is Your Data Obsolete? If your company manages…
Increase Your Direct Mail Response Rates
Establish your direct mail campaign plan to remain effective and increase your direct mail response rates. Remain Effective with…
Personalization Makes An Attractive Email
DatabaseUSA.com® knows how email marketing personalization helps you stand out in the email inbox crowd…
What is Email Append
To keep your email database clean, you must remove bad or outdated data from your customer email files, email database or CRM. Email append or email appending is a…
How Do I Keep My Data Clean?
To keep your data clean, you must remove bad or outdated data from your customer files, database or CRM. This can be done by working with…
What is a Mailing List?
A mailing list is a compiled list of people to whom you’ve sent or intend to send mail or promotional advertising to. Typically these lists are targeted to…
Millennials on the Move
The millennial generation is now over 75 million people and they make up nearly 25% of the total U.S. population and 30 percent of the voting…
The Novelty of Direct Mail
DatabaseUSA.com® delves into the benefits of Direct Mail, a novel approach to marketing in today’s bogged down digital world.
The Benefits of Direct Mail…
Email Marketing Tips for your Business
With email filtering obstacles and federal regulations — email marketing your business can seem overly complicated. Avoiding email obstacles may be…
Dust The Cobwebs Off Your Data
Like your house, your data and customer database need ‘spring cleaning’ from time to time. Some of the biggest problems we run into when performing hygiene services…
6 Questions to Ask Your Data Provider to Insure a Quality Business List
1. How Much of Your Data Comes From a Single Source?
Beware when a large number of these records come from…
How to Keep your Sales Team Motivated
One of the most important things to keeping a team motivated is to hire great people that will fit into the current culture. If that…
Generating Leads with Email Marketing
Reaching out to a prospect via email can be tough. You could have the finest email, created to the highest standard, and it may not speak to your prospects in the way…
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