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Do you need a mailing list for your business but you don’t know where to start? We’ll go over the basics of getting mailing lists and how to maintain your data.

How can you obtain a quality list of cell phone numbers that will help your sms campaign succeed? Here are some effective strategies.

Marketers are embracing direct mail advertising in 2025. Optimize your direct mail efforts and use direct mail to suppliment your other campaigns.

The term "big data" is more than just a buzzword - it's a revolutionary concept transforming industries across the globe.

47% of users open an email after reading its subject line. It is understandable as to why a subject line would be a considerable factor for folks opening an email. Mobile email apps...

In our previous post, we discussed the foundational role of data in crafting compelling content marketing strategies. In this blog, we'll dive deeper into...

The Marketing Funnel serves as a framework guiding the customer experience, mapping out the phases from prospect to paying customer...

Email marketing is still one of the best ways to grow your customer file. Compile a list or append emails to your existing customer file.

To keep your data clean, you must remove bad or outdated data from your customer files, database or CRM. This can be done by working with a vendor with updated...

Emails are one of the most professional and personal ways to reach other businesses, consumers, and leads. That is why 86% of B2B professionals prefer to communicate over...

47% of users open an email after reading its subject line. It is understandable as to why a subject line would be a considerable factor for folks opening an email. Mobile email apps...

Help is pouring in for the ‘safai dadas’ and casual workers of IIT Kharagpur, all thanks to the alumni. The financial assistance...

Every business, marketing consultant and individual has their own toolbox of tips, tricks, and strategies to get more value from their email marketing efforts. While many...

A Timeline of Direct Mail continued.. The 1990’s “The direct mail industry experienced explosive growth of the nonprofit sector in the United States — quadrupling in the...

A Timeline of Direct Mail from then, to now. Direct Mail is Making a Comeback Currently, the direct mail industry is worth approximately 44 billion dollars. Yes...